So, everybody is using Futura these days, and previous days, and for a long time before that. There are some newer versions coming about, but people favor the face because of its timeless quality and geometric simplicity (it's been around since 1927).
Futura is great for titling—Bold, add some letter-spacing, and you're golden. Digging the fall colorways on the memo books.
I'm kinda confused, what exactly is this?
ReplyDeleteI swear I see this font at least 9 times a day. Now I know what it is.
ReplyDeleteanother nice suggestion.
ReplyDeleteYeah this font is indeed pretty common. Expected though since it's so aesthetically pleasing.
ReplyDelete